Perhaps the most active application of analytics and data mining is healthcare. This week we look at one success story, the use of machine learning to predict diabetic retinopathy, one story of disappointment, the use of genetic testing in a puzzling disease, and a basic…
Some applications of machine learning and artificial intelligence are recognizably impressive - predicting future hospital readmission of discharged patients, for example, or diagnosing retinopathy. Others - self-driving cars, for example - seem almost magical. The matching problem, though, is one where your first reaction might…
The auto industry serves as a perfect exemplar of three key eras of statistics and data science in service of industry: Total Quality Management (TQM) First in Japan, and later in the U.S., the auto industry became an enthusiastic adherent to the Total Quality Management…
It is a truism of machine learning and predictive analytics that 80% of an analyst's time is consumed in cleaning and preparing the needed data. I saw an estimate by a Google engineer that 25% of the time was spent just looking for the right…
On Wednesday, March 27, the 2018 Turing Award in computing was given to Yoshua Bengio, Geoffrey Hinton and Yann LeCun for their work on deep learning. Deep learning by complex neural networks lies behind the applications that are finally bringing artificial intelligence out of the…
Nothing better illustrates the encroachment of data science and analytics on the older "economy of tangible things" than the business of delivering packages. The use of analytics in package delivery is not new. Companies like UPS and Fedex are longtime users of operations research methods…
Prior to the advent of internet-connected devices, the largest source of big data was public interaction on the internet. Social media users, as well as shoppers and searchers on the internet, make an implicit deal with the big companies that provide these services: users can…
Are you "young and rustic?" Or perhaps a "toolbelt traditionalist?" These are nicknames given to customer segments identified by market research firm Claritas, with its statistical clustering tool. Long before the advent of individualized product recommendations, business sought to segment customers into distinct groups on…
How did the phrase "defiantly recommend", as in "I defiantly recommend this product," come into common usage on the internet? The answer is a good look inside the workings of supervised learning. Supervision, generally from humans, is instrumental in much of statistical and machine learning.…
People in Alaska are extraordinarily generous - that's what a predictive model showed, when applied to a charitable organization's donor list. A closer examination revealed a flaw - while the original data was for all 50 states, the model's training data for Alaska included donors,…
Abraham Wald, a persecuted Jewish mathematician who fled Austria just before World War II, led an analysis of allied bombers returning from missions. Hitherto, the Air Force had focused on reinforcing areas that showed the most damage on return. Wald convinced them instead to focus…
The statistics of targeting individual voters with specific messages, as opposed to messaging that went to whole groups, began in the U.S over a decade ago with the Democrats. Political targeting is now an established business, or at least a discipline within the broader realm…
The Art of Persuasion is the title of more than one book in the self-help genre, books that have spawned blogs, podcasts, speaking gigs and more. But the science of persuasion is actually of more interest, because it produces useful rules that can be studied…
A digital marketer handles a variety of tasks in online marketing - managing online advertising and search engine optimization (SEO), implementing tracking systems (e.g. to identify how a person came to a retailer), web development, preparing creatives, implementing tests, and, of course, analytics. There are…
Can statistical and machine learning methods replace lawyers? A host of entrepreneurs think so, and do the folks who run www.artificiallawyer.com. Text mining and predictive model products are available now to predict case staffing requirements and perform automated document discovery, and natural language algorithms conduct…
Earlier, we described how Jen Golbeck (who teaches Network Analysis at Statistics.com) analyzed Facebook connections to identify fake accounts (the account holders friends all had the same number of friends, which is highly improbable statistically). Network analysis and studying connections lie at the heart of…
A classic machine learning task is to predict something's class, usually binary - pictures as dogs or cats, insurance claims as fraud or not, etc. Often the goal is not a final classification, but an estimate of the probability of belonging to a class (propensity),…
Data science is one of a host of similar terms. Artificial intelligence has been around since the 1960's and data mining for at least a couple of decades. Machine learning came out of the computer science community, and analytics, data analytics, and predictive analytics came…
Predictim is a service that scans potential babysitters' social media and other online activity and issues them a score that parents can use to select babysitters. Jeff Chester, the executive director of the Center for Digital Democracy, commented: There's a mad rush to seize the…
Deep learning is essentially "neural networks on steroids" and it lies at the core of the most intriguing and powerful applications of artificial intelligence. Facial recognition (which you encounter daily in Facebook and other social media) harnesses many levels of data science tools, including algorithms…
Cambridge Analytica's wholesale scraping of Facebook user data is big news now, and people are shocked that personal data is being shared and traded on a massive scale on the internet. But the real issue with social media is not harming to individual users whose…
Did you know that there is a country in which kidneys can be legally bought and sold? That country is Iran, and there are actually two models for payment. In one part of the country, donors receive a flat fee, and in the other part…
There was an interesting article a couple of weeks ago in the New York Times magazine section on the role that Big Data can play in treating patients -- discovering things that clinical trials are too slow, too expensive, and too blunt to find. The…
Boston, August 3 2014: Bill Ruh, GE Software Center, says that the Internet of Things, 30 billion machines talking to one another, will dwarf the impact of the consumer internet. Speaking at the Joint Statistical Meetings today, Ruh predicted that the marriage of the IoT…
The devastation wrought by Super-Typhoon Haiyan in the Philippines is the biggest test yet for the nascent technology of "artificial intelligence disaster response," a phrase used by Patrick Meier, a pioneer in the field. When disaster strikes, a flood of social media posts and tweets…
